We provide the most salient statistics on subscription apps in 2024.

How to structure Meta ads to test ideas

We compare the effectiveness of advertising on Instagram only versus All Platforms (Meta, Instagram, Audience Network).

We were able to identify the most important features of Y Combinator using Validated!

HealthMate was run through Validated to understand what features are most significant and what is the best way to communicate said features.

We assess the impact of excluding the 65+ age group on ad studies.